Pegasus Automotive Group SA at the Heart of an Exceptional Event
From January 17 to 19, the Palais des Sports in Megève hosted an exceptional event: Elegance in Megève. Organized by Alessandro Bortesi, this prestigious event, which attracted over 15,000 visitors over three days, stood out for its elegance and charitable commitment. All proceeds from the event were donated to two charitable organizations supported by the organizer.
Pegasus Automotive Group SA: A Prestigious Title Partner
Pegasus Automotive Group SA was the proud title partner of this unique edition. The company made a lasting impression with a grand VIP stand, showcasing exceptional vehicles. Among the jewels on display, visitors were able to admire the McLaren “Senna Sempre” (a one-of-a-kind model), the Rolls-Royce Ghost Series 2, the latest Aston Martin Vanquish, as well as the rare and iconic Bizzarrini 5300 GT Corsa Revival. This exclusive model, a true tribute to the history of automobiles, captivated the enthusiasts and collectors in attendance.
A McLaren 750S also participated in the vehicle parade, offering spectators an unforgettable display in the snowy streets of Megève. This event allowed Pegasus to strengthen its ties with its clients and partners, particularly during a gala dinner organized by the competition and an exclusive private dinner under their VIP tent.
A Unique Experience with Rolls-Royce Motor Cars Geneva
In parallel, Rolls-Royce Motor Cars Geneva offered a unique experience to its best clients. These fortunate individuals enjoyed a helicopter tour around Mont Blanc, followed by a gourmet lunch at the Fermes de Marie. To complete this exceptional day, test drives of the latest Rolls-Royce models were organized on the snow-covered roads of the Alps.
Vehicles of Yesterday and Today in the Spotlight
The Concours d’Élégance showcased a plethora of classic cars, blending the timeless charm of vintage models with the innovation of modern vehicles. This unmissable event highlighted the passion for automobiles in an enchanting setting, enhanced by the snow and the elegance of Megève.
A Charitable and Spectacular Event
Beyond the exhibition and parades, this event successfully combined refinement, automotive passion, and solidarity. Thanks to the support of partners like Pegasus Automotive Group SA and Rolls-Royce Motor Cars Geneva, the Concours d’Élégance on Ice once again proved to be much more than just an automobile gathering: it was a unique moment dedicated to noble causes.